FAQ

The core difference lies in the dual concept of "DGI low glycemic index + tea compounds". We use the DGI certification system to control the glycemic index, incorporate active compounds of Wuyi Rock Tea (tea polyphenols, L-theanine, EGCG), and use natural sweeteners such as erythritol instead of sucrose. Ordinary tea snacks are usually made with sucrose, have a GI of 100 (>70), and contain no active tea compounds — they simply add tea powder or tea flavoring. The taste may be similar, but the health profile is completely different.

"Sweet without sucrose" means no sucrose. We use natural sweeteners such as erythritol, stevia and monk fruit sugar to provide the sweetness. These sweeteners are about 0.3–1 times as sweet as sucrose but have minimal impact on blood sugar (erythritol has a GI close to 0), so you can enjoy the sweetness without the blood-sugar swings. That is the real meaning of "sweet without sucrose" — enjoy the sweetness without consuming sugar that raises blood sugar.

MulanPOP has four series with 20+ SKUs:
• Cookies & Crisps: ¥38–128/box (Rock Tea Crisps, Jin Junmei Cookies, Matcha Oatmeal Cookies, Assorted Pack)
• Cakes: ¥58–88 each (Black Tea Chiffon, Oolong Mousse, Matcha Mille Crêpes)
• Candies: ¥28–38/bag (Tea Polyphenol Gummies, Tea Dark Chocolate)
• Traditional Tea Snacks: ¥3.5–68/serving (Tea Eggs, Tea Pastry, Tea Zongzi)
Please refer to the prices actually listed in the shop; bulk corporate orders may qualify for discounts.

MulanPOP uses erythritol as the main sweetener, complemented by stevia and monk fruit sugar in a blended formula. Erythritol provides the base sweetness and a cooling mouthfeel, while stevia and monk fruit sugar round out the sweetness curve so the overall taste is closer to sucrose. We do not use controversial sweeteners such as aspartame or saccharin. All sweeteners used are approved by the US FDA and China's food and drug authority, so their safety is well established.

Many "sugar-free" products on the market have issues: 1) they use xylitol instead of sucrose, which is toxic to dogs; 2) they use aspartame, for which the WHO has usage recommendations; 3) although sucrose-free, they contain large amounts of maltose syrup, starch and other hidden sugar sources; 4) they have no GI certification, so their blood-sugar impact is unknown. MulanPOP's advantages: DGI low-glycemic certification + active tea compounds + a safe sweetener blend — a genuinely healthier tea snack.

Shelf life varies by product:
• Cookies & Crisps: about 6 months (store in a cool, dry place away from direct sunlight)
• Cakes: about 5 days (must be refrigerated at 0–8°C)
• Candies: about 12 months (cool, dry place)
• Tea Eggs: best consumed on the day of purchase
Please enjoy all products within their shelf life, and consume soon after opening for the best flavor.

You can buy through the following channels:
1️⃣ Official Shop: shop.mulanteastory.com — order online and get delivery to your door
2️⃣ Hangzhou Experience Store: welcome to sample the products in person
3️⃣ Corporate Procurement: contact our wholesale team for bulk discounts
4️⃣ Corporate Gifting: custom LOGO packaging available
For bulk purchases or customization, please contact our business team for a tailored quote.

Absolutely! We have a dedicated food R&D team working on new products continuously. Future plans include:
• Seasonal Limited Editions: Dragon Boat Festival tea zongzi, Mid-Autumn tea mooncakes, Double Ninth tea cakes and more
• New Categories: tea-flavored ice cream, tea energy bars, tea-scented meal-replacement shakes, tea soft bread
• Corporate Customization: LOGO packaging and exclusive flavor development
• Industry–Academia Collaboration: joint R&D with the Tea Science Department of Zhejiang University on more tea-compound healthy products
Follow our official channels (WeChat official account, mini program) for the latest product news.

GI (glycemic index) compares the blood-sugar response of a food containing an equal amount (50 g) of carbohydrates with a reference food (glucose). DGI (dose glucose index) also takes into account the actual serving size and carbohydrate content, with the formula: DGI = GI × carbohydrate content (g) ÷ 100.

For example, a food with a GI of 100 may still have a low DGI if its actual carbohydrate content is very low. DGI is closer to real-world eating scenarios than GI, making it a more scientific and practical reference for blood-sugar management.

All MulanPOP products have a GI below 55, making them low-GI foods, better than most similar products on the market. Specific figures: cookies & crisps GI around 42–48, cakes around 48–52, candies around 35–42. All products are tested by internationally recognized third-party agencies such as SGS and Intertek, and the GI testing method complies with the ISO 26642:2010 international standard. Test reports are available from customer service on request.

MulanPOP products all have a GI below 55, making them low-glycemic foods with relatively modest impact on blood sugar. However, every person with diabetes is different, and medication and dietary plans vary, so we recommend eating them in moderation under the guidance of a doctor or dietitian. Compared with ordinary desserts, MulanPOP has less impact on blood sugar, but it is not a "sugar-lowering" food, so portion control still matters.

This is a common misconception! "Sugar-free" usually means sucrose-free, but:
1️⃣ The food may contain other carbohydrates (such as maltose syrup, glucose syrup or starch) that still affect blood sugar
2️⃣ Even with sweeteners, the total calories of the food still matter
3️⃣ Some sweeteners (such as xylitol) still contain some calories
Choosing low-GI, low-DGI foods is the key to blood-sugar management. MulanPOP is not only sucrose-free but also DGI-certified as a low-glycemic food — a truly sugar-management-friendly choice.

According to international GI databases and multiple studies, reference GI values of common foods:
• High GI (>70): white rice (73), white bread (75), ordinary cookies (80+)
• Medium GI (55–70): whole-wheat bread (69), oatmeal (65), sucrose (65)
• Low GI (<55): most fruits (40–50), legumes (30–40), MulanPOP tea snacks (35–52)

MulanPOP tea snacks sit in the low-GI range, an excellent position among desserts, outperforming the vast majority of store-bought cookies and cakes.

MulanPOP is a healthy snack, but any food should be enjoyed in moderation. Suggestions:
• Snack intake: keep total daily snack calories within 200–300 kcal
• Sweetener intake: erythritol daily intake not exceeding 30 g (about 3 sachets' worth of sweetener)
• Practical guide: 2–3 cookies, 1 small slice of cake, or 3–5 gummies is a good portion
• Note: don't replace regular meals with tea snacks; keep a balanced diet
People with special needs (such as those managing diabetes, or pregnant women) should adjust intake per their doctor's advice.

Different scenarios call for different advice:
• 30 minutes before a meal: may help curb appetite at the meal, reducing intake — good for those watching their weight
• Between meals: a healthy afternoon-tea option that helps avoid hunger from low blood sugar
• Around exercise: low-GI snacks provide steady energy — a good pre-workout pick
• Avoid: eating a large amount within 1 hour of bedtime, as it may affect sleep

On the whole, enjoying them between meals as a snack is an excellent choice.

Yes — this is a healthy-eating trend analysis reported by 36Kr. As consumer health awareness grows, "sugar-free" has become well known, but people are increasingly realizing that "sugar-free ≠ healthy" — sugar-free foods can still be high in calories, not low in carbs, and have unknown GI values. The low-GI dietary concept fills exactly this gap:
1️⃣ Scientific backing: extensive research shows that low-GI diets support blood-sugar management and weight control
2️⃣ Industry endorsement: organizations such as the Chinese Nutrition Society continue to promote the low-GI dietary concept
3️⃣ Market demand: a huge base of people watching their sugar intake, managing weight, or living with diabetes
MulanPOP is a pioneer and practitioner of this trend.

When leading tea-drink brands such as Bawang Chaji publish their GI values, it marks a milestone for the industry:
1️⃣ Greater transparency: pushing the industry from "sugar-free" concept marketing toward real data disclosure
2️⃣ Market education: helping consumers understand GI values and learn to choose genuinely healthier products
3️⃣ Setting the benchmark: encouraging other brands to follow suit and raising the overall health level of the industry
4️⃣ Category expansion: proving that "GI value" can be a core competitive strength for food brands

MulanPOP welcomes this trend — we not only publish our GI values but also hold DGI certification as an even more scientific guarantee.

Choosing healthy foods isn't just about GI. Consider the whole picture:
1️⃣ GL (glycemic load): GL = GI × carbohydrate content ÷ 100, which better reflects actual impact
2️⃣ Total carbohydrates: low GI with high carbs still affects blood sugar
3️⃣ Calories: sweeteners are low-calorie but not zero-calorie, so watch the total
4️⃣ Nutritional profile: look at protein, dietary fiber and fat content
5️⃣ Ingredient list: be wary of hidden sugar sources (maltose syrup, glucose syrup, etc.)
With DGI certification + a tea-compound ingredient profile, MulanPOP gives you a more complete health reference.

A 2023 study published in Nature Medicine drew attention, reporting that high doses of erythritol may be associated with cardiovascular events. But it deserves a rational look:
1️⃣ Study limitations: the study focused on people already at cardiovascular risk, and as an observational study it cannot prove causation
2️⃣ Dose issue: the intake levels in the study (about 30–80 g/day) far exceed normal dietary intake; everyday consumption is much lower
3️⃣ Regulatory recognition: the US FDA, the European Food Safety Authority and China's food and drug authority all recognize erythritol as safe
4️⃣ MulanPOP's usage: the erythritol you get from eating our products daily is far below the high doses used in the study

On balance, moderate erythritol intake is safe. Those with a history of serious cardiovascular disease should follow their doctor's advice.

Each has its own strengths for different uses:

✅ Erythritol (MulanPOP's main sweetener)
Pros: taste closest to sucrose, almost zero calories, near-zero blood-sugar impact, high safety profile
Cons: excessive intake may cause digestive discomfort (recommended <30 g/day)

✅ Stevia
Pros: natural origin, not metabolized by the body, very high sweetness (200–300×)
Cons: may have a slight licorice-like aftertaste

✅ Monk Fruit Sugar
Pros: natural, used for a thousand years, not metabolized by the body, heat-stable and suitable for baking
Cons: higher price

⚠️ Xylitol
Pros: pleasant taste, commonly used in gum
Cons: toxic to dogs! Caution advised in households with pets

MulanPOP uses a blended formula: erythritol as the base, complemented by stevia and monk fruit sugar to get the best of each.

Stevia does have a slight licorice/minty aftertaste, which is natural to it and more noticeable at high concentrations. Blending helps a lot:
1️⃣ Blended with erythritol: erythritol's cooling sensation masks part of the aftertaste
2️⃣ Blended with monk fruit sugar: monk fruit's clean sweetness balances the overall flavor
3️⃣ Lower dosage: MulanPOP uses only a small amount of stevia as a flavor aid

At the low concentrations we use, most consumers can barely detect any aftertaste, and the overall sweetness is close to sucrose.

Both have strengths, and in baking they are often used together:

Erythritol:
✅ Heat-stable (melting point 167°C), stable during baking
✅ Provides volume and structure (crystallizes to give body)
❌ May turn "gritty" after cooling (crystals may form)
❌ High amounts can taste cooling

Monk Fruit Sugar:
✅ Heat-stable (melting point 196°C), suitable for high-temperature baking
✅ Clean sweetness that doesn't interfere with flavor
✅ No crystallization, no effect on texture
❌ Higher price

MulanPOP's approach: erythritol as the base, with a small amount of monk fruit sugar to optimize the sweetness curve — great baking results at a controlled cost.

Yes — sweetener blending is common practice in the modern food industry and performs better than a single sweetener:

Principle 1: taste synergy
Different sweeteners have different sweetness curves (some peak fast and fade fast, others last longer); blending can mimic the natural sweetness of sucrose

Principle 2: functional complementarity
Erythritol provides volume and a cooling sensation, stevia adds sweetness, and monk fruit sugar rounds out the aftertaste

Principle 3: dosage distribution
Using a single sweetener in large amounts can cause issues; with a blend, each is used in smaller amounts for better safety

MulanPOP's triple sweetener blend (erythritol + stevia + monk fruit sugar) is a formula refined through extensive testing.

In July 2023, the International Agency for Research on Cancer (IARC), part of the WHO, classified aspartame as 2B — "possibly carcinogenic to humans". The same year, the WHO and FAO Joint Expert Committee on Food Additives (JECFA) kept the acceptable daily intake of aspartame unchanged (40 mg/kg of body weight).

MulanPOP's commitment: no aspartame in any product in the range
We insist on using safer natural sweeteners such as erythritol, stevia and monk fruit sugar, giving consumers a more reassuring healthy choice.

Here is the sweetness comparison of common sweeteners relative to sucrose (=1 as reference):

• Aspartame: 200× (the sweetest, but controversial)
• Stevia: 200–300× (natural, but with an aftertaste)
• Monk fruit sugar: 100–250× (natural, pleasant taste)
• Saccharin: 300–500× (long history, metallic taste)
• Xylitol: 1× (close to sucrose, but with a cooling sensation)
• Erythritol: 0.6–0.7× (needs a larger amount)

In practice: because sweetness levels differ, the amount needed to reach the same sweetness also differs. MulanPOP uses erythritol as the main sweetener because its taste is closest to sucrose and consumer acceptance is highest.

This is an ongoing topic of scientific research. The overall conclusion: choosing safe sweeteners and consuming them in moderation is safe.

Evidence supporting safety:
• Erythritol, stevia and monk fruit sugar have years of use and scientific study behind them
• The US FDA, the European Food Safety Authority and China's food and drug authority all recognize their safety
• Human metabolic studies show they are not — or are barely — metabolized by the body

Points worth noting:
• Some studies suggest that long-term, high-volume intake may affect gut flora
• Certain sweeteners may create a "sweetness adaptation" that increases preference for sweet foods
• Individual differences exist; some people may be sensitive to certain sweeteners

Suggestion: sweeteners are a helpful tool for sugar management, but don't rely on them entirely. A balanced diet and not over-chasing sweetness is the real foundation.

Tea polyphenols are the main active substances in tea leaves. Their key roles include:

1️⃣ Antioxidant activity and free-radical scavenging: an important source of tea's sweet aftertaste and full-bodied mouthfeel
2️⃣ Flavor balance: influencing the astringency and flavor layers of the brew
3️⃣ Tea aroma depth: participating in the natural formation of tea flavor
4️⃣ Full-bodied taste: contributing to the richness and lingering sweetness of the brew
5️⃣ Clean, elegant aftertaste: related to the brew's astringency and convergence
6️⃣ Natural flavor: closely tied to the layered mouthfeel of the brew

The tea polyphenol extract added to MulanPOP products lets you enjoy great taste while savoring the natural flavors of tea.

EGCG stands for epigallocatechin gallate, the most abundant and most active catechin, making up about 50–80% of tea polyphenols.

Key properties:
1️⃣ Powerful antioxidant: antioxidant activity about 100× that of vitamin C and 25× that of vitamin E
2️⃣ Metabolic support: helps activate fat-metabolizing enzymes, supporting the body's natural energy use
3️⃣ Supports healthy fat balance: helps inhibit the formation of new fat cells
4️⃣ Liver support: studied for supporting normal liver function
5️⃣ Antiviral activity in laboratory studies: shows inhibitory activity against certain viruses in lab settings

Wuyi Rock Tea is rich in EGCG. MulanPOP extracts and preserves it with advanced processes so you can easily enjoy this precious compound.

L-theanine is a unique amino acid found in tea and a key source of tea's fresh, savory flavor, accounting for more than 50% of the amino acids in tea leaves.

Key properties:
1️⃣ Promotes relaxation: increases alpha brain waves, helping to ease stress and tension — the secret behind tea's "refreshing without jitters"
2️⃣ Supports focus: works alongside caffeine for gentle alertness, improving attention
3️⃣ Supports restful sleep: taking L-theanine before bed may help you fall asleep more easily and enjoy better-quality sleep
4️⃣ Neural support: studied for supporting the nervous system

This is why good tea can both "wake you up" and keep you calm — the synergy between L-theanine and caffeine.

Yes! Studies show that the protein absorption rate of tea eggs is about 10–15% higher than that of plain boiled eggs.

Why:
1️⃣ Tea polyphenols: when tea polyphenols bind with protein, they form structures that are easier to digest and absorb
2️⃣ Alkaline environment: alkaline compounds in tea help denature the protein, making it easier for pepsin to break down
3️⃣ Stewing process: long, slow simmering partially hydrolyzes the protein, reducing its molecular weight

MulanPOP rock-tea eggs: slowly infused with Wuyi proper rock tea, they are rich in tea aroma with a higher protein absorption rate — a healthy and delicious choice.

Thanks to advanced extraction and processing technology, the retention rates of active tea compounds in MulanPOP products are:

• Tea polyphenols: about 80–85% retained
• EGCG: about 70–75% retained
• L-theanine: about 85–90% retained

How we do it:
1️⃣ Low-temperature freeze-drying preserves activity
2️⃣ Micro-encapsulation prevents oxidation
3️⃣ Staged temperature-controlled baking
4️⃣ Vitamin C added for synergistic stabilization

While heating does cause some loss, compared with ordinary tea foods (many of which simply add tea powder and lose far more), MulanPOP's active-compound retention is among the highest.

Yes — compared with ordinary desserts, they're better suited to a weight-management routine.

Reference calories (per serving):
• 2–3 cookies: about 80–120 kcal
• 1 small cake: about 150–200 kcal
• 3–5 gummies: about 30–50 kcal

Why they fit a weight-management plan:
1️⃣ Low GI: steadier blood sugar and a gentler insulin response, which helps curb fat storage
2️⃣ Low-calorie sweeteners: erythritol is nearly calorie-free, significantly cutting total calories
3️⃣ Tea compounds: EGCG supports metabolism
4️⃣ Longer satiety: low-GI foods keep you fuller longer, reducing extra snacking

Enjoy them as a healthier snack alternative rather than in large quantities. Keep daily snack calories within 200–300 kcal.

Yes — compared with ordinary candy, they're a better fit for children.

Impact on teeth:
✅ No acid production: sweeteners are not fermented into acid by oral bacteria, so they don't erode tooth enamel
✅ Tooth-friendly: tea polyphenols help inhibit the growth of cavity-causing bacteria
✅ Sugar-free formula: avoids the tooth-decay risk linked to sucrose

Things to note:
1️⃣ Tea contains a little caffeine; enjoy during the day so it doesn't affect naps or nighttime sleep
2️⃣ Don't let snacks crowd out regular meals; enjoy in moderation between meals
3️⃣ Cakes contain eggs — those with egg allergies should be cautious
4️⃣ Children under 3 should eat under adult supervision to avoid choking

MulanPOP's candy series is a healthier choice than ordinary candy, but any snack should be enjoyed in moderation.

From a wellness perspective, MulanPOP tea snacks are suitable for middle-aged and senior consumers:

Recommended products:
1️⃣ Rock Tea Crisps: rich in tea polyphenols, a good choice for seniors keeping an eye on their blood pressure, blood sugar and blood lipids
2️⃣ Black Tea Chiffon Cake: soft and easy to digest, great with afternoon tea
3️⃣ Tea Eggs: quality protein plus tea compounds — nutritious and convenient

Wellness value:
✅ Tea polyphenols: natural antioxidants, supportive of cardiovascular health
✅ Tooth-friendly: sweeteners don't produce acid, helping protect dental health
✅ Gentler blood-sugar response: low-GI design, friendly to blood-sugar management
✅ No trans fats: supportive of heart health

Notes:
• Those with serious cardiovascular disease should consult their doctor regarding erythritol intake
• People with gout should be mindful of the purine content in tea and enjoy in moderation

Classic pairings:

🍪 Wuyi Rock Tea Crisps → with Dahongpao / Rougui
The aged aroma of rock tea and the tea fragrance of the crisps complement each other; Rougui's cinnamon notes echo the cookie's flavor

🍰 Black Tea Chiffon Cake → with Lapsang Souchong / Jin Junmei
Black tea with a black-tea cake is a classic pairing — layers of floral, fruity and honeyed aroma

🍵 Matcha Oatmeal Cookies → with Anji White Tea / Longjing
Fresh green tea and matcha are kindred spirits — clean and refreshing, never cloying

☁️ Oolong Mousse → with Tieguanyin / Qilan
The orchid-scented oolong and the mousse are a perfect match

A friendly tip: don't use overly strong tea to overwhelm the snacks; a medium-strength brew balances best with the flavors of the tea snacks.

MulanPOP's Dragon Boat tea zongzi is a seasonal limited edition, available for pre-order only during the month before the festival:

Pre-order window: presale starts mid-April each year, closing at the end of May
Delivery: shipping begins 10 days before the festival to ensure freshness
Specification: ¥68/box (4 pieces)

Gifting recommendations:
1️⃣ Business gifts: an elegant gift box that says "health" with style
2️⃣ Family gatherings: adds festive ritual to the traditional holiday — healthy and delicious for the whole family
3️⃣ Corporate bulk orders: employee gifts with custom LOGO options

Note: the tea zongzi uses glutinous rice with a tea-scented filling and has a GI of about 50 (low GI) — friendlier to blood sugar than ordinary zongzi, though as a sticky-rice food it's still best enjoyed in moderation.

Follow the WeChat official account "Mulan Tea Story" for pre-order announcements.

Absolutely! MulanPOP offers a corporate group-buying service:

What we offer:
1️⃣ Bulk discounts: tiered discounts based on order volume
2️⃣ Custom packaging: corporate LOGO printing for a signature branded snack
3️⃣ Combo sets: product combinations at different price points to fit your budget
4️⃣ Delivery service: doorstep delivery available (Hangzhou area)

Great for:
• Office afternoon-tea perks
• Team-building refreshments
• Meeting snacks
• Holiday employee gifts
• Client-visit gifts

Contact: call our customer service hotline or submit a request via the corporate procurement portal in the shop, and we'll provide a tailored quote within 24 hours.

Different recipients, different picks:

For elders / seniors:
✅ Assorted gift box: a taste of many flavors — a thoughtful touch
✅ Rock Tea Crisps: rich in tea polyphenols, healthy and delicious
✅ Tea Egg gift box: a classic made new again

For young friends / colleagues:
✅ Matcha Mille Crêpes: the viral favorite, beautiful to look at
✅ Assorted pack: many flavors to share
✅ Tea Polyphenol Gummies: cute, fun, and popular with younger fans

For business partners:
✅ Premium gift box: elegant, refined and impressive
✅ Jin Junmei Cookies: a touch of premium quality

For friends watching sugar or weight:
✅ The whole range works: a gift of good health

All products are available in gift boxes — order through the shop or customer service.

Very much so! MulanPOP tea snacks are an excellent choice for wedding favors:

Why:
✅ Great symbolism: "sweetness" evokes the joy of a new marriage, combined with the elegance of tea culture — a beautiful meaning
✅ Healthy and stylish: the DGI low-glycemic concept feels fresh and reflects the couple's taste
✅ For all ages: something the whole family can enjoy
✅ Good looks: exquisite, customizable packaging
✅ Easy to carry: guests can take them home with ease

Custom service:
Custom wedding packaging can be created with the couple's names and wedding date for a truly personal gift

Recommended combos:
• Custom wedding box (cookies + candies)
• Multi-flavor assorted pack

Please contact customer service at least 15 days in advance for customization.

Authoritative media including CCTV have repeatedly exposed three major pitfalls in the "sugar-free food" market:

Pitfall 1: hidden sugar sources
The label says "sucrose-free", but maltose syrup, glucose syrup or high-fructose corn syrup still raise blood sugar

Pitfall 2: calories not reduced
Even without sugar, large amounts of oil are used to improve texture, and total calories may be higher than ordinary foods

Pitfall 3: unknown GI value
Many "sugar-free foods" have never had their GI tested, so their real blood-sugar impact is unknown

How to avoid them:
1️⃣ Read the ingredient list: is sugar high on the list?
2️⃣ Check nutrition facts: carbohydrates and calories
3️⃣ Look for GI/GL values: is there a certification?
4️⃣ Choose DGI-certified products for extra assurance

Tea foods are real, science-backed innovation, not a pseudo-concept:

Scientific basis:
1️⃣ The active compounds of tea (tea polyphenols, EGCG, L-theanine) have been widely studied for their wellness properties
2️⃣ These compounds can be extracted and added to food
3️⃣ Human trial studies show measurable changes in blood markers after intake

Current state of the industry:
• Japan, Europe and the US already have mature markets for tea-compound functional foods
• China's tea-food industry is growing fast, though standards are still evolving
• Products that truly contain active compounds vs. those that simply add tea powder or flavoring differ enormously in quality

What MulanPOP does:
✅ Uses extracted tea active compounds, not simply added tea powder
✅ Every product lists its active-compound content
✅ Verified by third-party testing
This is genuine tea-compound food technology.

Healthy snacks are one of the fastest-growing segments of the food industry:

Market size (2025 data):
• China's healthy-snack market: over RMB 300 billion
• Sugar-free snacks segment: about RMB 50 billion
• Low-GI / functional snacks: an emerging growth segment, projected to grow 30%+ annually

Drivers:
1️⃣ Rising health awareness: post-pandemic, consumers care more about food quality
2️⃣ Growing sugar-management demand: a large population managing diabetes or weight
3️⃣ Youth trend: the post-90s and post-00s generations are the main consumers of healthy snacks
4️⃣ Policy support: the national "Healthy China" strategy

Outlook:
Low-GI and functional snacks will be the next breakout category. Mulan Tea Story has positioned the MulanPOP brand ahead of this trend.

MulanPOP has an interdisciplinary professional R&D team:

Food scientists
• Core members have 10+ years of R&D experience at leading food companies
• Focused on functional foods, sweetener applications and baking technology
• Have led the development of multiple best-selling healthy snacks

Tea experts
• Advisors from the Wuyi Mountain tea region
• Deep expertise in the full tea process — growing, plucking and processing
• Responsible for raw-material quality control and active-compound research

Nutritionists
• A team of registered and clinical dietitians
• Responsible for nutritional evaluation and DGI data measurement

Industry–academia collaboration
Deep partnerships with the Tea Science Department of Zhejiang University and the Tea Research Institute of the Chinese Academy of Agricultural Sciences keep our R&D capabilities at the forefront.

Each has its own character; MulanPOP brings unique strengths:

International healthy snacks (protein bars, energy balls, etc.)
✅ Pros: highly standardized, high protein content, great for fitness enthusiasts
❌ Cons: mostly Western flavors, no tea culture, and often pricey

MulanPOP's differentiated positioning:
✅ Eastern tea culture: thousands of years of Chinese tea culture woven into modern food — rich in heritage
✅ Local flavors: better suited to Chinese taste preferences
✅ DGI certification: health standards aligned with international practice
✅ Tea-compound technology: unique active compounds such as EGCG and L-theanine
✅ Value for money: a local brand with competitive pricing

MulanPOP's goal is to become an internationally recognized Chinese healthy-snack brand, showing the world the innovative power of Chinese tea culture.

Future trends in the healthy-food industry:

Trend 1: precision nutrition
Personalized foods based on individual genes, gut flora and more

Trend 2: functional upgrades
From "sugar-free" to "functional", adding specific functional ingredients (tea polyphenols, probiotics, etc.)

Trend 3: clean labels
Simpler ingredient lists; consumers care more about "natural"

Trend 4: tech-driven
AI-assisted formulation and active-compound delivery technology

MulanPOP's strategic moves:
1️⃣ Deepen tea-compound technology: continue developing more applications of tea active compounds
2️⃣ Expand the product matrix: from snacks into meal replacement, sports nutrition and more
3️⃣ Industry–academia collaboration: deep partnerships with universities and institutes to stay ahead
4️⃣ Brand internationalization: take Chinese tea-culture healthy snacks to the world

MulanPOP — redefining Chinese healthy snacks.