Coverage from Chinese media outlets and the latest Group news.
Announced a strategic partnership with a Dubai fund to tokenize rock tea assets and drive innovation in the industry's value assessment system.
In the first phase, RMB 100 million worth of premium rock tea assets will be digitized to facilitate international circulation.
Rooted in rock bone and floral fragrance, creating youthful tea-coffee and sparkling tea expressions
Strengthening the supply chain through a key acquisition, honoring the promise of 'great tea at fair prices'
Replicating the middleman-free logic, directly controlling Zhengyan tea estates for exceptional value
Slowly crafted from Zhengyan fresh leaves, with every process detail reflecting rock tea craftsmanship
Scan to view the token record of tea tree age and roasting history — transparent and trustworthy
Pioneering the demand chain — production driven by demand to boost efficiency
Answers to common questions about Mulan Tea Story media enquiries, interviews and brand assets.
Mulan Tea Story's Media Center regularly publishes Group updates, industry insights and media coverage. Customers can view the latest news on the Media Center page of the official website, or subscribe to the Group's newsletter for first-hand information.
Media enquiries should be directed to the Mulan Tea Story public relations team by emailing info@mulanteastory.com with the subject line "Media Enquiry". The Group will respond to media interview requests within 24 hours.
Mulan Tea Story welcomes media interviews. Interview requests should be sent to info@mulanteastory.com at least 3 business days in advance, and the Group will coordinate the relevant executives to give interviews.
Mulan Tea Story provides media with a brand asset kit, including the Group LOGO, product images, tea estate images and industry chain diagrams. Media can request the kit by emailing info@mulanteastory.com.
Mulan Tea Story continues to advance its global expansion, with full rollout of its ESG and carbon neutrality roadmap in 2026. The Group keeps expanding global market coverage, deepening full industry chain capabilities and bringing Eastern tea culture to the world.
